The National Asthma Councils Sensitive Choice® program helps educate and empower consumers to identify asthma and allergy-aware products and services through the trusted Blue Butterfly.

Products and services that carry the Sensitive Choice blue butterfly have been reviewed and approved by an independent expert panel and includes hundreds of products around the world – everything from bedding, building products, cleaning agents, air purifiers, vacuum cleaners, and even shampoo and conditioners. The program also encourages manufacturers and suppliers to produce products and services that are asthma and allergy friendly.

Importantly, funds raised by the Sensitive Choice program contribute to research and education led by the National Asthma Council to reduce the health, social and economic impacts of asthma and allergies both in Australia and overseas.

After promoting the Melbourne Pollen Count and Forecast service on their website and social media platforms for several years, the National Asthma Council Australia’s Sensitive Choice program has partnered with us to help you live better with asthma and allergies.

Keep an eye out for more information coming soon on an upcoming free webinar developed by the National Asthma Council Australia’s Sensitive Choice program.

We are also delighted that we will be able to provide the latest information from the Sensitive Choice website that will help to educate more Australian’s about the importance of managing your asthma and allergies.

Learn more about the Sensitive Choice program and how it can help you on their website: https://www.sensitivechoice.com/

You can keep up to date about the Sensitive Choice program by following them on Twitter, Facebook and Instagram.

Thank you National Asthma Council and Sensitive Choice for your support!